
09.18.25
S*!t is expensive these days. There is no other way to say it. Everyone has raised their prices, even McDonald’s. A cup of coffee that cost $2.00 five years ago now costs $3.15, while the Netflix subscription you've been keeping for all the new Love is Blind episodes jumped up from $12.99 to $17.99.
The point is: it all adds up. Because let’s face it, while these goods and services have increased at a considerable rate, your income most likely has not grown following the same curve. So while an innocent $1 increase seems like nothing, when it’s happening to every single thing that you buy on the regular, it starts becoming something.
But fear not. The world may be more expensive now, but you’ve also got a lot more tools at your disposal to afford it. Here are our tried-and-true hacks for shopping like a true bargain hunter:
Let me tell you a little story. Recently, I was at Walmart shopping for a kid’s toy after verifying it was in stock online. But the price I saw in store was significantly higher than the one online (a $20 difference). I read the fine print on the website listing and realized it said “online price only.” But I decided to try and price match it anyway, and the cashier didn’t even blink an eye – immediately price matched it. Moral of the story? Never be afraid to ask for a price match. It could save you $20 – just enough for almost 4 Big Macs nowadays – or even a lot more.
Here is a list of the retailers you can easily price match with:
Target: Matches select online competitors and its own website; you can request a match up to 14 days after purchase.
Walmart: They do not match competitors anymore, but they may adjust if Walmart.com has a lower price.
Best Buy: Matches Amazon (if sold/shipped by Amazon), and other big sites; they also match their own website and will honor price drops within the return window.
Home Depot / Lowe’s: Often beat competitor prices by 10%, but only for in-stock identical items.
Make sure it’s the same identical item. For example, if you see a sale on a 12-pack of toilet paper rolls in a flyer, don’t go into the store nearest you asking to price match with a 16-pack of toilet paper rolls instead.
Speaking of flyers, install the free Flipp app to look up local flyers online whenever you need to. It’s a great tool for finding deals at local stores (especially useful for groceries and essentials) and using those deals to price match at your preferred store!
It’s simple economics: the higher the demand, the higher the price. Don’t wait to buy your kids’ winter gear until the first snow falls. If you can’t find it in store in the summer, head online or even better – Facebook marketplace – and buy it second-hand while no one else is demanding it, giving you a better chance to negotiate an even lower price. Same goes for seasonal decorations – Halloween, Christmas, Easter – and even patio furniture. Wait until the season is over to find the BBQs and chairs on clearance.
We covered this briefly for Amazon’s last Prime Day, but sometimes, during a sales event (like back to school, Black Friday, or any other branded event), the “sales” price that you see for an item may just be its regular price, but with a “sale” sticker slapped on. A lot of retailers like to increase the price in the weeks leading up to a sale, to then drop it down to its regular price and pass it off as a sale. Shady, we know.
So, to make sure that the item you found for sale online is legitimate, use tools readily at your disposal, like browser extensions that will check the historical price of an item for you, or if it’s available somewhere else for less. There’s Honey (also useful for finding real-time coupons), and PriceBlink. For Amazon specifically, Keepa or CamelCamelCamel are great tools for verifying the validity of the discount or “lowest price” claim.
Some other helpful tips include stacking rewards by joining loyalty programs (check out which ones even give away free stuff), and using a credit card with cashback benefits to make every card swipe work for you.
At the end of the day, even as everything else gets more expensive, your budget doesn’t have to suffer because of it. Use all the tools at your disposal, ask for price equality or discounts, and get rid of unnecessary bills where you can – whether that’s a premium subscription you don’t use, or a phone service you can find for free instead (hello TextNow!) You can still make your money work for you, no matter how much or little that may be.
Got questions or comments? Send us a note at [email protected]!